Sign up for our popular daily email to catch all the latest EV news!
ChargeEuropa, a European leader in electric vehicle (EV) charging, has partnered with Movem, a subsidiary of the Philippines’ largest energy provider, Meralco, to launch the first Digital Out-of-Home (DOOH) and EV charging network in the Philippines. This collaboration marks ChargeEuropa’s debut in Asia, aiming to establish accessible EV infrastructure in the region’s early-stage markets.
Key Highlights:
- Introduction of DOOH-supported EV charging stations in the Philippines, merging advertising and EV charging for financial sustainability.
- Partnership with Movem, a subsidiary of Meralco, to deploy charging stations across high-traffic locations.
- Targeting early-stage EV markets with a cost-effective, advertising-backed model to reduce dependence on government subsidies and lower user fees.
- Fostering clean transportation and reducing barriers for EV adoption in Asia’s developing markets.
ChargeEuropa combines its innovative DOOH advertising model with reliable EV charging to make EV infrastructure more feasible in early-stage markets. By leveraging advertising revenue, ChargeEuropa provides a financially sustainable approach to expanding EV adoption without relying heavily on government subsidies or imposing high fees on users. The partnership with Movem aims to deploy advertising-supported chargers across key locations in the Philippines, driving cleaner transportation and supporting local advertisers simultaneously.
“Our partnership with Movem is a key milestone as we expand ChargeEuropa’s mission to support early-stage EV markets,” said Matt Tymowski, CEO of ChargeEuropa. The Philippines’ growing urban centers and commitment to sustainability make it an ideal location to showcase this innovative technology.
Early-Stage Markets: A Sustainable Model
The Philippines is in the initial stages of its electric vehicle journey, facing challenges in building a viable EV infrastructure. ChargeEuropa’s advertising-supported approach provides a cost-effective solution for infrastructure growth without the need for heavy subsidies. High foot traffic in urban centers also offers a unique opportunity for advertisers to engage with audiences at premium locations.
Raymond Ravelo, President and CEO of Movem, noted, “ChargeEuropa’s model aligns perfectly with our goals to make sustainable transportation accessible and convenient for Filipinos. This partnership takes us a significant step towards a cleaner, greener future.”
Creating Pathways for Clean Transportation Across Asia
With countries across Asia striving to reduce carbon emissions and embrace sustainable mobility, ChargeEuropa’s model presents a replicable pathway for other nations looking to support their own EV initiatives. Through its partnership with Movem, ChargeEuropa is addressing the need for accessible EV charging solutions in the Philippines while creating a blueprint that could be applied to other early-stage markets.
ChargeEuropa’s integration of DOOH advertising with EV charging paves the way for a scalable and sustainable EV network across the continent. This innovative approach promises benefits for communities, advertisers, and the environment, supporting the growth of clean transportation in Asia.
About ChargeEuropa
ChargeEuropa, based in Przeźmierowo, Poland, is a pioneer in EV charging technology, combining advertising-driven revenue models with sustainable charging solutions for early-stage markets. Now expanding into Asia, the company is committed to building a cost-effective future for EV infrastructure.
For more information, visit https://chargeeuropa.com/
About MOVEM
Movem, the sustainable mobility arm of Meralco, evolved from eSakay, Inc., a pioneer in electric public transportation in the Philippines. Movem focuses on tailored electric mobility solutions to meet sustainable and operational goals for its clients.
For more information, visit https://movem.com.ph/
Sign up for our popular daily email to catch all the latest EV news!
