Taking a giant stride toward the next generation of electric vehicles, Tata Passenger Electric Mobility (TPEM), today made a smashing debut with the global unveil of the AVINYA Concept – an expression of the Company’s vision of a pure electric vehicle, based on its GEN 3 architecture. Derived from the Sanskrit language, the name AVINYA stands for ‘Innovation’.
The AVINYA Concept introduces a new typology of mobility that liberates enormous roominess and comfort, not restricted by traditional segmentation. It comes packed with new-age technology, software, and Artificial Intelligence that work in the background to deliver wellness and tranquillity during transit. Providing an extremely premium yet simple and calming customer experience, this concept will be fairly accessible to a majority of customers of the fast-growing, high-volume segments of today. With this, TPEM is all set to unleash a new breed of EVs that will redefine the automobile space. This path-breaking EV will be introduced to the market by 2025.
Originally inspired by a catamaran, the AVINYA Concept is an uncompromising vision for electric mobility. With a new silhouette, this concept is mixology of the best of the worlds – it is a product that combines the essence of a premium hatch to the luxuries and versatility of an SUV and the roominess and functionality of an MPV – all put together to create something new and beautiful. A significant highlight on the front and the rear of the vehicle is a new identity. This new identity as a part of the DRL is a subtle nod to our commitment to enhancing the quality of life and is a pivotal step in the evolution of EVs. It is also the manifesto and emphasizes the Horizon and the Infinite possibilities that the Gen 3 electrification will offer. Gliding to the sides, one is met by the ‘Butterfly’ doors, which welcome you with open arms to a class-leading spacious interior that is sure to make its inmates feel calm.
The AVINYA Concept focuses on a human-centric design and promises a sensory journey of its own. From the skydome, that enhances the overall sense of space and natural light to the functional console inspired steering wheel, to the voice-activated systems for a deeper interface for all its passengers, to the sustainable materials being used, that communicate the ethos of the product, and finally the finishing touch of the aroma diffuser – that envelopes you in an ambiance that is serene and soothing.
Furthermore, envisaging a future trend, this concept is designed to believe that lesser screen time is the way to go. Taking this into consideration the AVINYA Concept has been made screen-less, to bar any distractions inside the car and create a stress-free environment for the mind and soul.
The AVINYA Concept stands for empathetic mobility, a machine that is engineered to be smart, spacious, sustainable yet techy. The agile and robust Pure EV GEN 3 Architecture offers this concept with a flexible design while boasting of next-generation connectivity, advanced driver assistance systems, and enhanced performance and efficiency. Pioneered out of India for the world, this global platform offers high structural safety and has the next level of waterproofing and dust protection, making it ready for all forms of terrains.
This architecture is built with the use of next-gen materials, efficient electronic componentry, and proprietary energy management strategies & algorithms for efficiency management. The use of light-weight materials, and optimized structure for an EV-only powertrain with enabled appropriate stiffness, helps minimize the overall mass, leading to good weight management. Furthermore, the battery used will support an ultra-fast charge capability, in line with the infrastructure evolution, pumping a minimum 500 km range in under 30 minutes. The overall philosophy for enhanced range would be ‘Minimize- Maximize – Optimize’.
Drawing inspiration from human sensory cues whilst promising a stress-free experience with every drive, the AVINYA stands by the concept of minimalism and is a leap forward in the right direction, making it the absolute regiment of the sustainable movement.
