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Chevrolet and organic retailer Erewhon have partnered to launch the Equinox EV Electric Juice, a limited-edition wellness beverage inspired by the Equinox EV. Available exclusively at Erewhon Studio City in Los Angeles on September 27, the initiative combines Chevrolet’s commitment to emission-free vehicles with Erewhon’s dedication to sustainability.
Key Highlights:
- Equinox EV Electric Juice available exclusively at Erewhon Studio City on September 27
- Test drives of the Equinox EV offered by Chevrolet from 7 a.m. to 7 p.m.
- Complimentary bottle of Electric Juice for every test driver
- Beverage features chocho and blue spirulina, matching the Equinox EV’s signature color
- Erewhon promotes sustainability through organic farming practices
- Chevrolet had its best EV sales month in August, driven by the Equinox EV
- Los Angeles is one of the country’s largest EV markets
On September 27, Chevrolet will offer test drives of the Equinox EV at Erewhon Studio City from 7 a.m. to 7 p.m. Each participant will receive a complimentary bottle of the Equinox EV Electric Juice. The beverage, crafted by Erewhon’s Tonic Bar, features organic ingredients such as chocho—the planet’s most protein-rich plant source—and blue spirulina, an electric-blue superfood that mirrors the Equinox EV’s signature color. Designed to energize and recharge, the tonic aligns with both brands’ focus on sustainability and wellness.
Erewhon, an independent, family-owned Certified B Corp and Certified Organic Retailer with ten locations across Southern California, is committed to sourcing healthy, nutrient-dense products and supporting the environment. By empowering organic farming practices, Erewhon promotes sustainability and backs local growers and brands.
In August, Chevrolet experienced its best month ever for EV sales, driven by strong demand for the Equinox EV. Los Angeles, being one of the country’s largest EV markets, plays a significant role in this success. “We are looking forward for more customers to discover the Equinox EV—a fun-to-drive electric SUV,” said Steve Majoros, chief marketing officer, Chevrolet. “This relationship allows us to connect with potential new EV customers in southern California, an important market for Chevrolet.”
About the Chevy Equinox EV
Chevrolet’s all-electric Equinox EV is designed to help customers transition seamlessly to an electric vehicle. The Equinox EV offers an EPA-estimated range of 319 miles on front-wheel drive models and has a starting MSRP of $34,995. J.D. Power has named the Equinox America’s most awarded compact SUV for quality from 2015 to 2024.
About Erewhon
Erewhon has been providing organic, ethically-sourced foods since 1968. Recognized for its uncompromising quality standards and customer service, Erewhon sustains a community centered in caring, curiosity, and positive change. For more information, please visit: www.erewhon.com.
General Motors is driving the future of transportation, leveraging advanced technology to build safer, smarter, and lower emission cars, trucks, and SUVs. GM’s Buick, Cadillac, Chevrolet, and GMC brands offer a broad portfolio of innovative gasoline-powered vehicles and the industry’s widest range of EVs, as we move to an all-electric future. Learn more at GM.com.
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