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In a recent interview, Ryan Decker, Senior Director of Strategy at Scout Motors, discussed the company’s vision for blending its historic legacy with cutting-edge electric vehicle (EV) technology. Decker detailed how Scout Motors is embracing innovation while staying true to its rugged roots. He also touched on the company’s approach to manufacturing, customer experience, and the evolving EV market. Additionally, he offered insights for those looking to build a career in the automotive industry.
Key Takeaways:
- Scout Motors honors its rich heritage while pushing forward with modern EV advancements.
- The company integrates traditional automotive design with state-of-the-art technology to appeal to enthusiasts and new buyers alike.
- Product offerings include both fully electric and hybrid models, broadening its market appeal.
- A range extender option addresses range anxiety, a common concern among EV buyers.
- Manufacturing operations will be based in South Carolina, ensuring flexibility and efficiency.
- The EV market is evolving, with growing consumer interest and brand loyalty.
- Scout Motors aims to offer a best-in-class customer experience by handling service in-house.
- Adaptability is key to Scout’s strategy, with product offerings evolving based on market demands.
- Decker advises aspiring automotive professionals to adopt a “builder’s mentality,” emphasizing problem-solving and adaptability.
About Ryan Decker
As Senior Director of Strategy at Scout Motors, Decker plays a pivotal role in identifying market opportunities and positioning the company for success. His responsibilities include future product development, market expansion, and strategic partnerships.
Before joining Scout Motors in 2022, Decker worked in corporate strategy for Volkswagen Group of America, as well as Audi of America’s EV operations and strategic planning teams. His background in project management at PSEG and ExxonMobil further adds to his diverse expertise. He holds a Bachelor of Science in Mechanical Engineering from Virginia Tech.
About Scout Motors
Originally produced by International Harvester from 1961 to 1980, the Scout was the first utility vehicle designed for both off-road adventures and everyday use. Today, Scout Motors is reviving this American icon, combining its legendary durability with next-generation EV technology.
The company is set to launch production at its South Carolina facility in 2027, bringing Scout vehicles back to the U.S. market with a fresh, innovative approach.
For more information, visit www.scoutmotors.com.
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