Toyota Invests in FirstElement to Boost Hydrogen Infrastructure

Toyota Motor North America strengthens its commitment to zero-emission mobility through a strategic investment in FirstElement Fuel, enhancing California’s hydrogen fueling infrastructure for current and future fuel cell electric vehicles.

Toyota Motor North America (TMNA) has announced a strategic investment in FirstElement Fuel, Inc. (FEF). The partnership aims to strengthen the operational infrastructure for fuel cell electric vehicle (FCEV) drivers. This move supports the expansion of the hydrogen fueling network for current and future vehicle generations.

Highlights

  • Strategic Partnership: TMNA invests in California’s largest retail hydrogen infrastructure provider.
  • Network Scale: FEF currently operates 92 retail fueling positions across 38 locations.
  • Future Readiness: The collaboration focuses on bolstering support for next-generation FCEVs.

Expanding Hydrogen Accessibility

FirstElement Fuel serves as the largest retail hydrogen fueling infrastructure provider in California. The company currently manages a significant network of stations designed to provide safe and reliable hydrogen.

Toyota’s investment targets the enhancement of this network. The primary objective is ensuring robust infrastructure availability for the growing number of FCEV users.

By collaborating with FEF, Toyota aims to secure a stable fueling environment. This is critical for the continued commercialization and adoption of zero-emission technology.

Operational Profile: FirstElement Fuel

Established in 2013, FirstElement Fuel is a California-based company focused on retail hydrogen delivery. It is currently recognized as the leading hydrogen refueling station provider globally.

The company maintains key facilities in major hubs, including Irvine, Santa Ana, and Livermore. Its network of 38 locations provides essential coverage for California drivers.

For more details on their operations, visit FirstElementFuel.com.

Toyota’s Strategic Hydrogen Focus

Toyota Hydrogen Headquarters (H2HQ) leads North American development for fuel cell technologies. Based in Gardena, California, H2HQ oversees engineering, commercialization, and business operations.

This facility works in tandem with R&D offices in Michigan and Texas. The unit collaborates internationally to advance zero-emissions technology and energy independence.

For further insights into these initiatives, visit Toyota.com.

Manufacturing and Corporate Overview

Toyota has maintained a strong manufacturing presence in North America for nearly 70 years. The company directly employs nearly 64,000 workers across the continent.

Operations include 14 manufacturing plants responsible for assembling nearly 49 million vehicles. Notably, the North Carolina plant began assembling automotive batteries for electrified vehicles in 2025.

Additional corporate news is available at ToyotaNewsroom.com.

The EV Report
The EV Report Staff

The EV Report is the trade publication of record for vehicle electrification. Published by Hagman Media and edited by founder Brian Hagman, it covers battery electric vehicles, plug-in hybrids, hydrogen fuel cell vehicles, charging infrastructure, and battery technology for an audience of automotive engineers, fleet managers, and clean-mobility investors.