CES 2024 marked a turning point for Vietnam’s electric vehicle leader, VinFast Auto (Nasdaq: VFS). They boldly entered the pickup truck arena with the VF Wild concept, a testament to their commitment to expanding their horizons and driving sustainable mobility forward.
The VF Wild isn’t just about hauling cargo; it’s about redefining the mid-size pickup experience for the eco-conscious, tech-savvy generation. This sleek, 209-inch beast boasts a class-leading bed that seamlessly expands from 5 to 8 feet, thanks to its innovative power-folding mid-gate. Whether you’re conquering off-road adventures or transporting weekend gear, the VF Wild can handle it all in style and comfort.
But the VF Wild is more than just functionality. Its striking “Fluid Dynamism” aesthetic, inspired by a superhero’s flowing cape, turns heads wherever it goes. This captivating design, meticulously crafted over 8,000 hours by VinFast and Australian design studio GoMotiv, is a clear departure from the traditional boxy truck silhouette.
The name “Wild” embodies VinFast’s pioneering spirit, perfectly capturing their desire to push boundaries and forge a greener future for all. As Ms. Tran Mai Hoa, Deputy CEO of Sales and Marketing at VinFast Global, aptly stated, “The VF Wild concept is not just a new product; it’s a symbol of our commitment to venturing into the exciting electric pickup truck market and making sustainable mobility accessible to everyone.”
Inside the VF Wild, a panoramic glass roof and sleek digital side mirrors create a sense of spaciousness and modernity. The cabin prioritizes both comfort and cutting-edge technology, promising a driving experience that’s as thrilling as it is eco-friendly.
By envisioning a future where electric mobility thrives in diverse terrains, the VF Wild encourages exploration and connection with nature. It’s a call to break free from the urban routine and embrace the boundless possibilities that lie beyond the horizon.