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The Kia EV9, a standout in the electric vehicle market, has clinched the prestigious ‘Best of the Best’ title at the Red Dot Award: Product Design 2024, solidifying its place in the automotive industry. This award, bestowed in the Cars and Motorcycles category, celebrates the highest standard of design quality and innovation. Kia‘s design philosophy, ‘Opposites United’, plays a crucial role in this achievement, influencing every aspect of the EV9’s development and helping to shape a vehicle that is both futuristic and rooted in sustainable principles.
Key Highlights:
- Awarded ‘Best of the Best’ at Red Dot 2024: Recognizes outstanding design and innovation.
- Embodiment of ‘Opposites United’ design philosophy: Integrates futuristic technology with sustainable mobility.
- Strategic commitment to sustainability: Features eco-friendly materials and technologies.
- Received multiple accolades: Including ‘World Car of the Year’ and ‘North American Utility Vehicle of the Year 2024’.
The Kia EV9 represents a milestone in Kia’s journey towards innovative design coupled with environmental responsibility. “With the EV9, we created an EV with a bold and authentic SUV character that pushes the boundaries, not only of design but also of usability, connectivity, and environmental responsibility. Receiving the Red Dot: ‘Best of the Best’ design award is immensely gratifying, not just for the Kia design team, but also for all our global colleagues, and represents our continuous push to bring innovative and inspiring solutions,” explained Karim Habib, Executive Vice President and Head of Kia Global Design.
The design of the EV9 incorporates the Digital Tiger Face, Digital Pattern Lighting Grille, and vertical headlamps, enhancing its modern and assertive aesthetic. These features, alongside its upright stance and defined lines, project a clear and serene exterior, resonating with both current and future generations of car enthusiasts.
Furthering its commitment to sustainability, the EV9 is a pioneer of Kia’s Design Sustainability Strategy, which includes phasing out animal-sourced materials and integrating sustainable items into all new models. This strategy underscores Kia’s dedication to reducing its ecological footprint while advancing the automotive industry.
The recognition from the Red Dot Design Award, a globally esteemed competition judged by international experts, highlights the EV9’s influential design and innovation. Set for presentation on June 24, 2024, in Essen, Germany, this accolade follows a series of prestigious recognitions for the EV9, emphasizing Kia’s excellence in both design and overall automotive engineering. The SUV has also succeeded in garnering attention and awards from other major competitions, such as the World Car Awards and the iF Design Awards, proving its appeal and significance in the global market.
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