Nissan Motor Co., Ltd. has achieved a significant milestone in its electric vehicle (EV) production, as it announces that its global sales of EVs have surpassed the 1-million-unit mark.
Why It Matters
Since the launch of the Nissan LEAF in December 2010, the company has sold over 650,000 units worldwide, with this EV model being available in approximately 50 markets primarily in Japan, the United States, and Europe. The LEAF’s consistent high evaluation by customers across the globe and its attainment of numerous esteemed awards in various markets affirm Nissan’s significant impact in the EV industry.
Key Points
- In 2022, Nissan introduced the Nissan Ariya, an all-electric crossover that incorporates the company’s latest design language and technologies such as the e-4ORCE all-wheel control and ProPILOT 2.0 advanced driver support. The Ariya has bagged the Auto Color Award 2021 Grand Prix in Japan and the Red Dot Design Award in Germany. It also earned a spot in Wards 10 Best Interiors & UX list.
- Also in 2022, Nissan launched the Sakura, its debut EV in the Japanese minivehicle market. The Sakura received cumulative orders of 50,000 units due to its superior cabin quietness, smooth yet powerful acceleration, elegantly designed spacious interior, and cruising range suitable for daily driving.
- The Sakura clinched three prestigious awards in Japan: the 2022-2023 Japan Car of the Year, the 2023 RJC Car of the Year, and the 2023 JAHFA Car of the Year.
Bottom Line
Nissan’s remarkable achievement is a testament to its commitment to electrification and innovation. Under its long-term vision, Nissan Ambition 2030, the company plans to launch 19 EV models by the fiscal year 2030. Furthermore, by the fiscal year 2028, Nissan aims to launch EVs powered by all-solid-state batteries developed in-house, thereby expanding its EV lineup to cater to the diverse needs of customers globally. This pioneering spirit signals Nissan’s pivotal role in shaping the future of the EV market.
