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Kia America continues to see growth in its electrified lineup, achieving record-high sales in July. Year-to-date EV volume nearly doubled compared to last year, driven by the best-ever July performance. The Sportage and Seltos SUVs also set new July records.
Key Highlights:
- Year-to-date EV volume increased by 99% year-over-year.
- July sales totaled 63,580 units.
- SUVs accounted for 76% and electrified models for 18% of total sales.
- Seltos SUV sales increased by 5%, and Sportage SUV sales increased by 4%.
- Introduction of the first-ever hybrid Carnival MPV expected to boost consumer interest.
- Kia named among TIME magazine’s “World’s Most Sustainable Companies of 2024.”
- Kia donated $250,000 to the American Red Cross for disaster relief.
- Announced 2025 pricing for Sportage, Sorento, and Soul models.
Kia America’s positive electrification trajectory continued with record-setting July sales performances. Notably, the year-to-date volume of EV models experienced a remarkable 99-percent increase year-over-year through July, reinforcing Kia’s leadership in the global electric vehicle market.
July sales totaled 63,580 units, with SUVs accounting for 76% and electrified models accounting for 18% of the total. The ICE Seltos SUV saw a 5-percent increase, and the Sportage SUV saw a 4-percent increase—both setting July sales records, further accelerating Kia’s sales growth.
“Kia anticipated the shifting market trends and we proactively responded by improving our range of sustainable electrified models including hybrid, plug-in hybrid and all-electric models,” said Eric Watson, vice president, sales operations, Kia America. “We’ve also seen more and more consumers gravitate to the Kia brand for our award-winning SUVs including the record-breaking Seltos and Sportage models. As we expand our electrified offerings with the first-ever hybrid Carnival MPV over the next few months, we are confident that consumer interest in the Kia brand will continue to strengthen.”
In addition to the monthly sales performance, Kia America announced several initiatives, including being named among TIME magazine’s “World’s Most Sustainable Companies of 2024.” Companies were measured on external sustainability ratings, adhering to criteria like the UN Global Compact and the Science Based Targets initiative. Additionally, Kia donated $250,000 to the American Red Cross to support emergency disaster relief and recovery efforts in response to Hurricane Beryl in the U.S.
Model year 2025 pricing for three of Kia’s most popular models, including the Sportage and Sorento SUVs, and the Soul urban runabout, were also announced.
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