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The new Opel Grandland has made a grand entrance by winning the ‘2024 Golden Steering Wheel’ in Germany. The top-of-the-line SUV, set to arrive at dealerships soon, was named ‘Best car under €50,000’ by AUTO BILD and BILD am SONNTAG. Known for its stylish design, dynamic performance, and electrified drivetrain options, the Grandland becomes the 21st Opel model to receive this prestigious recognition.
Key Highlights
- The Opel Grandland is the first Opel vehicle built on the BEV-native STLA Medium platform, enhancing comfort and efficiency.
- Features the new 3D Vizor design, including an illuminated Opel Blitz and continuously illuminated Opel wordmark at the rear.
- Equipped with ergonomic Intelli-Seats certified by Aktion Gesunder Rücken e.V. (AGR), ensuring a comfortable ride.
- Available in multiple electrified variants, including hybrid, plug-in hybrid, and fully electric options.
- Offers groundbreaking safety features like adaptive Intelli-Lux HD lighting, consisting of over 50,000 elements.
The new Opel Grandland represents a significant step forward for Opel, combining advanced technologies with an electrified powertrain. CEO Florian Huettl emphasized this achievement, noting, “The new Opel Grandland is already bringing the automotive future to the road. It is the first Opel on a BEV-native platform. This enables exemplary locally emissions-free ranges combined with excellent comfort. We are delighted that AUTO BILD and BILD am SONNTAG have rewarded this innovative spirit with the Golden Steering Wheel.”
Robin Hornig, editor-in-chief of AUTO BILD, added: “The Opel Grandland convinces with its distinctive design and modern cockpit. And it shows how important it is today to give customers freedom when choosing their drive. Whether hybrid, plug-in hybrid or fully electric – everyone will find the right variant.”
Advanced Features and Innovations
The new Opel Grandland aims to bring the future of mobility to the present by integrating innovative design and functionality. It features the STLA Medium platform, a significant development aimed at enhancing local emissions-free range and passenger comfort. Opel’s distinct 3D Vizor design, available in selected trims with illumination, highlights the SUV’s aesthetic appeal, making it both a functional and stylish choice.
Inside the Grandland, drivers will enjoy two widescreen displays that, combined with the optional Intelli-HUD (head-up display), provide an immersive experience without distracting from the road. The Pure Mode feature further enhances night driving by minimizing distractions. The Intelli-Seats with patented ergonomic technology add to the overall comfort, with adjustable side cushions to provide additional support.
In addition to the comfort features, the Grandland excels in utility. With a load capacity of up to 1,645 liters, the SUV caters well to families and those with a need for cargo space. The adaptive Intelli-Lux HD lighting system provides over 50,000 light elements to ensure both safety and comfort while driving. A practical Pixel Box, featuring an illuminated, translucent glass surface, is included for inductive smartphone charging.
Opel’s Legacy of Excellence
The Opel Grandland’s Golden Steering Wheel win adds another accolade to Opel’s impressive history. This 21st win follows a legacy dating back to 1978, when Opel secured its first Golden Steering Wheel with the Opel Senator A. Since then, models like the Kadett, Astra, and Corsa have also brought home this prestigious honor.
The ‘Golden Steering Wheel’ has been awarded since 1976 by BILD am SONNTAG, and later in collaboration with AUTO BILD. It recognizes vehicles that combine advanced technology, driver comfort, and aesthetic design in an exceptional package. For Opel, this tradition of excellence shows not only the brand’s adaptability but also its dedication to the automotive future.
As the first Opel vehicle to be launched on a BEV-native platform, the new Grandland symbolizes Opel’s commitment to sustainable mobility and cutting-edge technology. With multiple electrified variants, the Grandland provides a wide range of options to meet consumer preferences and continues to deliver on Opel’s bold design and performance standards.
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