All-new 2023 Nissan Ariya electric crossover pricing starts at $43,190

Nissan offers an all-electric crossover for everyone with six well-equipped grade levels

NASHVILLE, Tenn. – Continuing its commitment to bringing accessible electric mobility to the marketplace, Nissan today announced retail pricing for its first all-electric crossover. The 2023 Nissan Ariya goes on sale late fall (FWD models only) and offers a choice between front-wheel drive and e-4ORCE all-wheel drive with a long-range and standard-range battery option. The manufacturer’s Suggested Retail Prices for the 2023 Nissan Ariya start at $43,190. Customers who participated in the Ariya reservation program will still be able to purchase their Ariya at the special reservation MSRP.

“The Nissan Ariya is an important part of our Ambition 2030 goals to drive electrified mobility for all,” said Aditya Jairaj, director, EV marketing and sales, Nissan U.S. “With Nissan offering an EV option for almost any driver, we’re excited for customers to experience a seamless transition to driving electric.”

2023 Ariya buyers can choose from six well-equipped grades, so they can pick the model that best matches their driving style and needs. Ariya models come equipped with either a standard range 63 kWh battery or 87 kWh long-range battery of usable capacity (63 kWh exclusive to Ariya Engage), with up to 304 miles of range and output ratings ranging from 214 to 389 horsepower.

In addition to front-wheel drive models, Ariya will also be available with Nissan’s latest all-wheel drive technology – e-4ORCE, an advanced, 100% electric all-wheel drive system that optimizes power output and braking for exceptional smoothness and stability on nearly all road surfaces with a nearly 50/50 weight distribution. Ariya e-4ORCE models will be available in spring 2023.

Showcasing the best of Nissan, all Ariya models boast an impressive level of standard advanced technology, including Nissan Safety Shield® 360, a suite of six active safety features; ProPILOT Assist with Navi-link4, a hands-on driver assistance technology; a 12.3-inch Advanced Drive-Assist® display; and a 12.3-inch center display with the convenient connectivity of wireless Apple CarPlay®, wired Android Auto™ and Amazon Alexa®.

Nissan’s latest advanced driver assist technologies are also available on Ariya, including ProPILOT Assist 2.05 which allows attentive drivers to take their hands off the steering wheel under certain conditions, helping reduce the driver’s workload in single-lane freeway traffic. Also available is ProPILOT Park, which allows Ariya to perform parallel and back-in parking maneuvers with one touch of a button.


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