Mobis, a prominent player in the electric vehicle (EV) component industry, has successfully sealed a significant contract with Volkswagen AG, Europe’s largest automaker. The contract entails the supply of the Battery System Assembly (BSA) for Volkswagen’s forthcoming EV platforms.
Why It Matters
The order from Volkswagen is a testament to Mobis’s decade-long expertise in the EV parts industry. The company has carved a niche for itself, demonstrating its proficiency in mass-producing essential EV components. Such contracts signify the trust global automakers place in Mobis’s capabilities, reinforcing its reputation in the ever-evolving EV market.
Key Points
- Battery System Assembly (BSA): A comprehensive product encompassing the battery pack, battery management system (BMS), and other crucial components. Its primary role is ensuring the battery’s safe and efficient operation within an EV.
- Mobis’s BSA portfolio: Suitable for various green vehicles, known as xEVs, which includes hybrids and battery-electric vehicles.
- New Production Base: Mobis aims to set up a production facility near a Volkswagen automobile plant in Spain. This move comes after its successful BSA production lines in Korea and the Czech Republic. Furthermore, new EV hubs are in the pipeline for the United States and Indonesia.
- Expansion Strategy: Mobis’s growth in the global EV market can be attributed to its investment in expanding its production bases, aggressive marketing, and a dedicated Key Account Management (KAM) team focused on local customer support.
Bottom Line
As the global automotive industry shifts gears towards electrification, Mobis’s recent order from Volkswagen AG underlines its pivotal role in this transition. Having cultivated its expertise since the inception of its Chungju Plant in Korea in 2013, Mobis stands poised to cater to the increasing demand for EV components globally. The company anticipates more such orders, mirroring the industry’s investment in the future of mobility.
