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Zuup and GreenFlux have partnered to deliver a driver-first EV roaming experience in Australia, aiming to boost reliability, accessibility, and utilization across the country’s charging landscape. The collaboration combines Zuup’s local eMobility services with GreenFlux’s proven European platform, supporting drivers, fleets, and charge point operators (CPOs) with a seamless, scalable solution.
Key Highlights
- Driver-first roaming via Zuup Roam unifies multiple networks with one app and one account
- Higher utilization and stronger ROI for CPOs through network interoperability
- Backed by GreenFlux’s 1,000,000+ charge points and advanced OCPP/OCPI capabilities
- Autocharge and driver-friendly APIs enable simpler, faster sessions
- Collaboration leverages GreenFlux’s scale as part of DKV Mobility and Zuup’s Australia-focused approach
Partnership Overview
Zuup, Australia’s driver-first EV charging company, and GreenFlux, Europe’s pioneering EV charging platform provider, have formed a partnership to connect fragmented charging networks and streamline access for Australian EV drivers and fleets. The initiative is designed to build confidence in public charging while accelerating growth for local CPOs through roaming interoperability and smarter operations.
Why Roaming Matters
EV adoption depends on drivers’ confidence that charging is simple, reliable, and accessible everywhere. Roaming—proven across Europe and the UK—reduces friction by letting drivers find, charge, and pay across participating networks without juggling multiple apps or accounts. The Zuup–GreenFlux collaboration brings that same trusted, interoperable model to Australia to close the driver confidence gap and support national electrification ambitions with real-world usability.
Benefits for CPOs
Australia’s CPOs are investing heavily in infrastructure, yet fragmentation dampens utilization. Roaming connects more drivers to more chargers, improving site throughput and return on investment from assets already in the ground. GreenFlux’s charge point management system (CPMS) empowers CPOs with revenue optimization, smart-charging, and scalable operations, while Zuup’s market focus ensures local relevance and driver-centric execution.
Driver-First Experience
Zuup’s Roam app provides one account to access multiple networks, with integrated search, charging, and payment. Drivers gain amenities visibility, user ratings, and trusted brand cues, helping them choose stations that fit their preferences. The result is less app fatigue and more confidence at the plug. Explore Zuup at zuup.com.au.
Technology and Scale
GreenFlux contributes a proven European backbone, including OCPP/OCPI support and APIs for driver-friendly features such as Autocharge. The platform underpins one of Europe’s largest roaming networks with over 1,000,000 charge points, and has powered 13.6 billion electric kilometers and 2.26 billion kWh of charging (through July 1, 2025). As part of DKV Mobility, GreenFlux pairs fleet-grade credentials with flexible tooling for both CPOs and eMSPs. Learn more at GreenFlux.com.
Executive Perspectives
James Kleine, Founder and Managing Director of Zuup, said:
“Charging should be as easy as filling up at the servo — that’s why we built Zuup Roam for Aussie drivers and fleets. Roaming gives drivers the confidence to charge where they want, when they want, while supporting the significant investments CPOs are already making to grow Australia’s charging network.”
Suthalan Gnanes, Managing Director at GreenFlux, added:
“The Australian EV market is at a turning point. With its roaming offering, Zuup takes away a major threshold for driving an EV in Australia. We are eager to support CPOs and eMSPs alike to further expand their charging activities with our proven, flexible charging management software.”
About Zuup
Zuup focuses on making EV charging simple, reliable, and accessible—from portable chargers and cables to its intuitive roaming app that lets drivers find, charge, and pay across multiple networks with a single account. For CPOs, Zuup helps lift utilization and strengthen ROI without additional overhead. Discover more at zuup.com.au.
About GreenFlux
Founded in 2011 and now part of the DKV Mobility Group, GreenFlux enables CPOs and eMSPs to manage operations at scale, optimize revenue, implement smart charging, and deliver seamless driver experiences. GreenFlux powers one of Europe’s largest roaming networks and supports leading companies across the sector. Find out more at GreenFlux.com.
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