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XPENG Motors, a prominent Chinese smart electric vehicle (Smart EV) company, has officially broadened its market presence through a strategic dealer partnership with Sime Darby Motors in Hong Kong, marking a significant step in its expansion efforts. This collaboration aims to deliver XPENG’s cutting-edge smart EVs to the Hong Kong consumer base, offering a comprehensive package from showroom experience to after-sales support.
Key Highlights:
- XPENG partners with Sime Darby Motors to introduce smart EVs in Hong Kong.
- The partnership promises branded showrooms and full after-sales support.
- Rapid growth: XPENG’s deliveries have exceeded 400,000 units since its 2014 inception.
- Strategic expansion into Hong Kong, a pivotal move for global outreach.
- First offerings include the G6 SUV and X9 MPV, with deliveries starting Q3.
- XPENG also plans to enter the Macau market, expanding its Southeast Asian footprint.
Partnership and Expansion Strategy
Entering the Hong Kong market represents a calculated move for XPENG, positioning itself within one of Asia’s leading cosmopolitan hubs and an international business center. “Today is a major milestone in XPENG Motors’ overseas strategy,” stated Brian Gu, XPENG’s Vice Chairman and President. This entry not only signifies a commitment to innovation and smart mobility solutions but also sets a precedent for XPENG’s future market expansions.
Tommy Wong of Sime Darby Motors highlighted the growing demand for electric vehicles in Hong Kong, expressing confidence in XPENG’s ability to meet consumer expectations with its premium, innovative vehicle lineup. With the electric vehicle market burgeoning in Hong Kong, this partnership stands to cater to a wide audience seeking quality and innovation in their EV choices.
About XPENG and Sime Darby Motors
XPENG Motors, established in 2014, has made a name for itself in the smart EV market by focusing on clean, intuitive, and creative mobility solutions. Headquartered in Guangzhou, China, and with a global presence, XPENG is dedicated to advancing core technologies such as autonomous driving and smart infotainment systems.
Sime Darby Motors, part of the Sime Darby Group, boasts over 100 years of experience in the automotive industry. As a key player in the Asia Pacific region, it is committed to delivering high-quality products and exceptional after-sales services, underlining its role as a pivotal partner for XPENG’s market expansion in Hong Kong and Macau.
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